The knowledge economy of the late 20th century gave way to many possibilities. It democratized information and created a pathway for people to realign their socio-economic status. In the business world, employees and consumers got new power. Knowledge gave them options and alternatives. Knowledge gave them the power to engineer and dictate their preferences, breaking the monopoly business owners had over what to produce, when to produce, how to produce and how to deliver services. Companies that ignored the desires and demands of customers exposed themselves to huge risks.
The emergence of the Internet and the World Wide Web leveraged the profusion of knowledge and created a new digital economy. In the 21st century, digitization is becoming an inevitable reality. Digitization has enhanced existing methodology for doing business, created new products and made customization less expensive.
Lockwood Institute believes businesses that can compete effectively are those that integrate digital innovations into architecture. The Digital Organization is an intervention to rally business leaders and entrepreneurs to adopt a robust digital roadmap that leads to sustainable growth and profitability.
- What is digital?
- What is digital business?
- Leadership of a digital business
- How to set up a digital business
- Tools to set up a digital business
- How to use social media for international presence.
- Case studies
- Aspiring business owners
Regular: GHS 120.00
Students: GHS 100.00
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